Renting Gap Gets Visualized and Shared Everywhere
Out of Reach came to Alliance Interactive looking to create an online initiative to engage the public on the soaring rental costs throughout the country. We knew that a data-driven, viral campaign would be the best way to achieve Out of Reach’s mission. Ai worked with Out of Reach to create a simple online interface that allows users to visualize and compare the wage to rent ratio across thousands of jurisdictions. The Drupal-based tool also allows Out of Reach to easily manage and update data for future annual reports. Most importantly, the data visualization tool allowed Out of Reach to more effectively communicate their message.